Classes & Sightseeing

Trip Start Aug 13, 2012
Trip End Dec 23, 2012

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Flag of Canada  , Ontario,
Sunday, September 23, 2012

By now classes have been going on for 2,5 weeks so it's time for an update!

My courses are really interesting and here I get everything that I miss at my uni Tilburg: mainly the practical real life approach. I will have 1 midterm and 1 final exam for two separate courses... other than that I only have assignments, assignments, assignments. Soo basically I'll be busy the whole semester doing groupwork while juggling the individual assignments somewhere in between. Positive thing is that some of the individual assignments are fairly flexible (choose 2 out of 4 cases to write a report on, or pick 2 topics from among the weekly readings and make a video analysis before that class... one professor was even like: "I'm not strict on deadlines, you can hand it in a few days later if you want...") Sounds nice but the workload is quite heavy, especially because participation is part of the final mark and in order to be able to participate you should be doing all the readings... which is a lot. :D

So I'm taking the following courses:

- Corporate Social Responsibility in a Global Context:
This course will provide some theories as to why it's important and how to manage CSR within a company. The professor talks a lot and hardly uses any slides so it's quite hard for me to follow him since I am visually orientated and when you blab at me without visuals it won't register in my mind. So I really have to force myself to visualize what he says and make notes to be able to make any sense of the class. Luckily this is the type of class where I can, as long as he doesn't go on about financial institutions.

- Social Entrepreneurship:
This is a type of organization which is driven by a social goal (like an NGO) but has a more business orientation in the sense that it does make a profit, in order to be able to use this for social good as well. It cares for its own financial health. It's really about entrepreneurship, but revolving around making a change in the world. :D
The course invites a few guest speakers and will actually make us develop our own idea (in teams) for starting a social entreprise and we will have to present it to angel investors and social investors. And if the idea has true potential these investors might even ask us to implement the idea for real.
So I was expecting some more AIESECers in this class.... and I was right. Apart from me, I met 3 others; one from AIESEC York, one from Singapore, one from Germany (Mannheim).

- Social Media Marketing:
Which is obviously about social media and how to use this for a corporations benefit. So far it's really interesting and we get a guest speaker every week to talk about how they apply the topic of that week in their company. The first speaker was from Loose Button to talk about the Luxebox (make-up sampling subscription, if you've heared about it?) and the second was a writer of a Managing Editor of the Lifestyle blog of some foodnetwork. Both were really interesting and we got some nice insights and tips from them.
Part of the participation grade for this course takes place on facebook.. we have a group and we can post articles (and ask a smart question about it) or make comments on articles that other people post. It makes the course sort of more dynamic I guess.

- Strategic Marketing Communications:
So this course will teach us more about the more traditional marketing communications, which should be interesting. So far it's only been a bootcamp in Consumer Behaviour though because that's not a prerequisite for the course but you do need it... and since I had this course last semester I'm totally bored each class. But it is interesting to see the perspective here because often, again, they take the more practical approach. And next class we should finally get to the point.

- Entertainment Marketing:
So this course is about the Entertainment Industry, taught by someone who has no Phd but has worked in the field forever so we will have hardly any theory but a lot of real life application stuff (yaay!). So far we had a workshop on creativity (which was really nice) and the week after next we have to hand in an assignment with 3 new product ideas for the entertainment industry. Welcome to the course folks.

Soo apart from studying I'm still an exchange student.... =D

So my parents came to Toronto from the 11th till the 19th of September and I ofcourse spend some time with them. We had dinner in Firkin, Hardrock Café and some Japanese restaurant, they came to see my Uni, where I failed to cook a proper meal for them (even though they deny that) because the ingredients were not what they should be (and Im used to fast-cook-no-dry-out-worries rice) and we went to the Niagara Falls!! =D
- I refer you to the pics, but it was AWESOME.
And no, I didn't do any Maid of Mist or related activities, but it was still awesome.
[read: really impressive]
But my battery died when the sun came out (they should instal a solar battery on each camera), so only cloudy pics!

And this weekend Maria (Russian girl) and I bought the Toronto CityPass, which allows us to visit 5 attractions within 9 days. We went to the Toronto Zoo on friday (I refer you, once again, to the pictures) and to the Ontario Science Museum and the CN tower on saturday. The Ontario Science Museum was pretty interesting, but crowded with children. We also saw an Imax movie 'Back to the Arctic' or something like that. It was really awesome because an imax theather is like a sphere so that the movie is displayed in your entire vision and it feels like you're in the movie. The movie was also really nice because they managed to follow a polar bear mother and her 2 cubs for 5 days and they were so cuute :D -its the dads who are not very cute because they will eat cubs if they cannot find any seals because of the melting ice. So if a mum catches a seal and she and her cubs eat it... a dad will smell that and be too late to eat the seal but it will try to catch the cubs... :(
By the time we got to the CN tower it was already dark so that allowed for some amazing views, but some crappy pictures. Although some might have turned out well... go see for yourself :)
You will notice that as we're outside I only show pictures with us in it.. that's because the only way we could see the city below through the fence (on the picture) was if we were in the picture too (don't ask my why).

Next week friday we will go to Casa Loma, the Royal Ontario Museum and do the 3D movie or the theater ride at the CN tower. We wanted to do it today (sunday) but the Zoo and the Science Museum are really far so we were exhausted. I think we basically crossed the Netherlands from Maastricht to Groningen and then back to Tilburg in two days, if you add it all up..  (I checked the NS website :P )

Oh and about the weather (if you're interested); untill last tuesday the weather was like a really good August Dutch summer. If you walked outside in your jeans it was like whooossh heat coming at ya. And when there was any rain (sometimes when it rains you'll be drenched in a second) it was still warm. But on tuesday it rained again and I went to class at 8.30 in my jeans and slippers (yeah don't ask) it was still like that and when I came back that afternoon at 17.30 it was like end Dutch Autumn... COLD!!!!!
So now it's getting colder but when the sun shines its still ok. :)

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Inge on

Wow, those pictures of the CN Tower look impressive!

Cees on

See more pictures of Rianne at the Niagara Falls here:
Browse through the pictures by clicking on the small pictures on the right. Go right :-)

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