Why people didn't come to China for the Olympics
Loading Map
Beijing,
China
Saturday, September 13, 2008
Maybe I have a small brain, but some of the things I am hearing around the Olympics and foreign visitors just don't add up.
Before the Games in Beijing, China kept saying it would be great for tourism, with heaps more visitors turning up. It didn't happen.
As we know, the visa restrictions, earthquakes, sky-high hotels, sold out tickets (yet, somehow lots of spare seats in stadiums), combined to keep people away from Beiing, away from China.
So, what's the latest spin from China? That the Olympics has boosted tourism - or at least it will. A rather flimsy survey proves this. But I guess some PR person said, 'we need a survey' to back this up.
And as I know from commissioning surveys, the guy at the survey company, will ask you 'so, what result do you want to get?'.
So they are now trying to make up for the fact that visitor numbers to Beijing were down 7% from last year. Is there any other country on earth that has hosted the Games, and has experienced a downturn in visitor numbers that month they held the Games? I doubt it.
Let's face it, the Olympics in Beijing were a 'made for TV' event (they claim 4.7 billion people watched it - didn't think there were that many people in the world), that was partly about uniting the nationalism and xenophobia of China, as well as trying to show the world they China is now a modern nation (admittedly one that still features lots of spitting, shouting and pollution and not much in the way of 'the rights of humans' or personal freedoms).
In reality, China is creating a land with great divisions between rich and poor, with a few people holding most the power and the money. Sounds like a recipe for some kind of revolution . . .
Anyway, here's the story from the CCP's official organ: China Daily.
Olympics set to boost China's tourism: survey
By Xin Dingding
The country's tourism industry is set to receive a boostin the wake of Beijing Olympics, a worldwide survey has found.
About 45 percent of 26,000 people polled in 26 countries and regions said after seeing the opening ceremony of the Games they now intend to travel to China at some point, the survey conducted by media and information group Nielsen and released on Thursday said.
The figure increased to 51 percent after the closing ceremony of the Games on Aug 24.
Those who claimed to have no interest in visiting China dropped from one-third of the total number of respondents to about one-quarter over the course of the Games, which lasted 17 days.
Interest in visiting China was highest in Singapore (86 percent). Four in five people from India expressed interest in traveling to the country, while more than two-thirds of those in Mexico (72 percent), South Africans (69 percent) and South Koreans (66 percent) showed similar interest.
More than eight in 10 of those surveyed had never visited mainland China before.
"The strong intention among the international audience to visit China has a lot to do with the positive image China has successfully built with the Olympic Games," Grace Pan, head of leisure and travel research at Nielsen Company China, said.
Seven in 10 viewers across 16 countries and territories agreed that Beijing appeared more modern and hi-tech than they had expected, the recent survey found.
In Beijing, 92 percent foreign visitors polled rated Olympic venues as "very good" or "good".
As for Beijing's environment, more than half of those polled (56 percent) after the closing ceremony said it exceeded their expectations.
Similarly, among those who had visited China before, more than eight in 10 of those polled said they intended to visit the country again.
China is poised to become the world's hottest tourist destination by 2020, receiving 137 million overseas tourists in that year alone, the World Tourism Organization has said. The country is also expected to generate 100 million outbound tourists by then.
"With the Beijing Olympics generating such strong interest in China, they may well reach these numbers earlier than anticipated," Pan said.
Still, sources with travel agencies said the orders they have received so far showed it was not all rosy in the inbound tourism market.
Partly because of a stricter visa policy that was adopted for security reasons during the Olympics, Beijing had received 389,000 overseas tourists in August, a drop of 7.2 percent compared with the same period last year, the Beijing tourism administration said.
http://www.chinadaily.com.cn/paralympics/2008-09/13/content_7024848.htm
