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Tour operator The Adventure Company has launched its new Worldwide and Family Adventures brochures for 2009/2010, featuring a range of exciting new trips, destinations and a new layout.

Additions to the brochures include 25 new Worldwide and 13 new Family Adventures, a new style of trip – the Hands On Adventures - and new destinations including Sweden, Australia, Rwanda, Greenland, Iceland, Benin, Togo and Ghana. The Adventure Company now covers all seven continents with a variety of trips.

Highlights of each brochure are outlined below.

Worldwide Adventures:

• Discover Rwanda’s incredible wildlife, including mountain gorillas and chimps, on new trip Rwandan Encounters

• New hiking trips including The Best of Mont Blanc in France and Trekking in Turkey

• Igloo building and other winter activities in Sweden in Active Arctic and The Ice Hotel

• West Africa Voodoo Explorer – a new trip to Ghana, Togo and Benin

• Two new trips to Australia – City to Reef and Aussie Interior

• An expanded collection of multi-country trips, such as Thai Indochina Odyssey (Thailand, Laos and Cambodia) and South East Africa Explorer (Zambia, Malawi, Mozambique and South Africa)

• A new expedition cruise, Arctic Explorer (Norway, Greenland and Iceland), plus a route change to Northwest Passage, which now begins in Russia and crosses the Bering Strait to Alaska


Family Adventures:

• Five new Teen Adventures - Argentine Ranch Adventure, Canopy Climbing in Borneo, Active Cappadocia (Turkey), Active in Sinai (Egypt) and Active in Morocco – bringing the total number of specialised Teen Adventures to 13

• Lapland Snow & Ice Adventure – a new five-day winter activity trip to Sweden for February half-term or the Christmas holidays

• Four Infant Adventures (minimum age: 2) including a new trip Coastal Croatia

• Visit Malaysia’s only elephant sanctuary on new trip Flavour of Malaysia

• New family trips to India (Essence of India) and Japan (Essence of the Orient)


Hands On Adventures
The company’s new Hands On Adventures will enable travellers – including families to spend two or three days of their holiday directly helping community-based or conservation projects around the globe.

Nicola McFarlane, product director at The Adventure Company explains

“ The Adventure Company has for many years promotes community-based tourism activities and donated money to responsible tourism projects, but feedback from our customers suggests they are keen to be more proactively involved. The key to our Hands On Adventures is two – three days of the holiday is dedicated to practical assistance in community work and conservation projects, giving greater fulfilment to the traveller and tangible contributions to the chosen projects.”

There are 13 new adventures, examples of the trips include

Turtles, Island & Mountains – This family trip allows travellers to get close to the leatherback and green turtles that inhabit the coastline of Costa Rica. Travellers will take part in turtle patrols – protecting their nests, hiding them from poachers and helping to measure and tag the turtles. Families will also spend time on the palm-fringed island archipelago of Bocas del Toro as well as exploring the Panamanian Highlands of Boquete.
Minimum age: 5 years.

Andaman Adventure – Make a positive contribution to rural village communities teaching English, helping in the community garden, taking part in beach clean ups or going to market to help buy provisions. The rest of the trip includes jungle trekking, river tubing, an elephant ride and time to relax on the beaches of Koh Phangnan.

The Hands On Adventure activities will be incorporated into the travel itineraries, so while on holiday travellers can provide practical help or support and enjoying exploring the highlights if the destination.

Early booking discounts

The Adventure Company is offering a discount of £50 per person on selected trips if booked before 20th December 2008. For a list of qualifying adventures, click on the ‘special offers’ button on www.adventurecompany.co.uk <http://www.adventurecompany.co.uk> or follow this link: www.adventurecompany.co.uk/special-offers.aspx <http://www.adventurecompany.co.uk/special-offers.aspx>


New look brochures
The two brochures have each adopted a new, simpler layout and all trips ate now graded 1-5 across four areas: activity, cultural discovery, nature and wildlife and responsible tourism. These help the customer choose the right adventure for them.

The Adventure Company is offering a total of 80 trips in the Family Adventures brochure and 140 trips in the Worldwide Adventures brochure, including Hands on Adventures, specialist teenage departures, walking and trekking holidays, cultural journeys, wildlife encounters and expedition cruises.

The Adventure Company’s average group size of 14 people allows travellers to make the most of their trip and also meet like-minded people. Trips are led by local guides who share their passion and intimate knowledge of destinations, giving travellers an authentic and memorable experience.

To request copies of the 2009/10 Adventure Company’s brochures, visit www.adventurecompany.co.uk <http://www.adventurecompany.co.uk> or call 0845 608 7752.

The brochures are also available to view online at www.adventurecompany.co.uk <http://www.adventurecompany.co.uk> . The website also offers detailed trip notes of each itinerary, up-to-date pricing information, details on availability, image galleries, plus feedback on each trip from past customers.

-Ends-

For further media information, please contact Kate Popham or Kylie Jenkins on 020 7928 1600 or email kate@saltmarshpr.co.uk <mailto:kate@saltmarshpr.co.uk> or kylie@saltmarshpr.co.uk <mailto:kylie@saltmarshpr.co.uk>

Visit The Adventure Company’s online press office for archived press releases and images: www.adventurecompany.co.uk/press-office.aspx <http://www.adventurecompany.co.uk/press-office.aspx>